4 Key Rules for Utilizing Voice Recorded Telemarketing Messages

Voice recorded telemarketing messages can be a simple and convenient way to communicate with your audience—provided you know when and how to use them. You know how important it is to comply with the Telemarketing Sales Rule (TSR) and similar laws, both on a federal and state level. When you're working with prerecorded messages in particular, you should take care to observe the following key rules. Express, Read More

What You Need to Know About the CFPB

The Consumer Financial Protection Bureau (CFPB) was created by the Obama administration in 2011. It was first formed as a response to the financial crisis and recession, and since then it has served to protect consumers of financial products. The Bureau enforces federal laws that apply to banks, credit unions, payday lenders, debt collectors, and other financial companies. Telemarketing companies should also be aware Read More

5 Examples of Unfair Trade Practices and How to Avoid Them

The Federal Trade Commission (FTC) is the primary federal agency responsible for enforcing consumer protection laws against unfair and deceptive trade practices. In essence, these laws require that consumers be given a fair chance to make informed, rational decisions about the goods and services they purchase. With that in mind, how can you improve the way your company interacts with your customers? Generally Read More

5 Ways to Prevent a Class Action TCPA Claim on Your Business

As consumers continue to switch from landlines to mobile phones as their primary contact numbers, the landscape for telemarketing companies keeps shifting. The Telephone Consumer Protection Act (TCPA) was amended a few years ago to address these changes. The act now protects consumers with landlines, as well as those with mobile phones, from receiving automated telemarketing calls without prior written consent, and Read More

A Brief Overview of the Federal Telemarketing Sales Rule

What sets a good telemarketer apart from the rest? While a telemarketing company's recipe for success is often debated, many would agree that honesty, integrity, and ethical practices are key ingredients. That's where the federal Telemarketing Sales Rule (TSR) comes in. The law imposes a set of rules and regulations on telemarketing companies nationwide, benefiting honest telemarketers and consumers alike. The TSR Read More

The Difference Between State and Federal “Do Not Call” Registries

Every telemarketing company should know about the federal Do Not Call registry (DNC). Designed to protect United States residents from invasive telemarketing practices, the list allows residents to sign up and opt out of commercial telephone calls. US telemarketers are legally prohibited from placing calls to the telephone numbers on this list. Following an authorization from Congress, the registry was created and Read More

Potential Exemptions for the State Telemarketing License

Many states require you to have a telemarketing license before you make telephone calls to or from those states. While it's possible that you may need a license for each of your target states, there are usually many exemptions and you should look into them beforehand to see if any apply to your business. You may save yourself significant time and money. You want to call established customers If you primarily Read More

What You Need to Know About Telemarketing Bonds

The telemarketing industry is heavily regulated by both state and federal laws. While many of these laws are designed to protect consumers from telemarketing abuse, fraud, and other violations, they can also level the playing field for telemarketers who use ethical practices. Telemarketing bonds have a similar purpose. They essentially act as a guarantee that you, the phone solicitor or telemarketer, will act Read More

A Brief Introduction to the Telemarketing Consumer Protection Act (TCPA)

The Telemarketing Consumer Protection Act (TCPA) was first put in place back in 1991. It has had updates over the years to help this act keep up with changing technologies, including the rapid adoption of cell phones by consumers. TCPA allows the Federal Communications Commission (FCC) to collect complaints concerning telemarketing companies, and then institute enforcement actions against those who violate the Read More

The Difference Between State and Federal Court

If you've ever followed legal news in the media or watched courtroom dramas on television, you may have had some introduction to the court system. You probably know there are two kinds of courts in the United States: namely, federal and state courts. What distinguishes the two courts from one another? First of all, they are established by different entities. The US Constitution establishes federal courts, whereas Read More